Capturing the feeling of being up in the mountains at Hotel Alpy&Golf.

Hotel Alpi & Golf needed a clearer website structure to help guests find the right information and plan their stay in Bormio.

We analysed traffic and researched local search demand to understand what visitors were looking for. These findings guided the information architecture: we consolidated overlapping pages and prioritised rooms, thermal baths, outdoor activities and seasonal offers.

Working from Paper Paper’s design, we developed a bilingual website with content managed through Prismic and booking integrated through SimpleBooking. The team can update the website independently, while guests can book directly.